Fendi · Tier 3
By Arielle · Catalogued July 2026
Stub record — flagship style name only, no production/authentication detail researched yet. Not present in either legacy CSV export; flagged for a future deep research pass.
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The Fendi Baguette Small is a designer bag.
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of 152 styles in the LC Index
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The three measures behind #71
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Create accountThe little bag tucked under the arm like a loaf of bread, and arguably the first It bag.
Origin
Silvia Venturini Fendi designed the Baguette in 1997 as a reaction to the big, minimalist bags of the decade. She wanted something small and tactile, made to be tucked under the arm like a French baguette, which is how it got its shape and its name.
SourcesWWDFashionphile
Culture
Carrie Bradshaw's line in Sex and the City turned the bag into a must-have and helped make it, for many, the very first It bag.
SourcesWWD
Good to know
Not everyone at Fendi backed it at first; some thought it too small and too soft. It sold more than 100,000 in its debut year and proved them wrong.
SourcesFashionphile
Designers and muses.
Silvia Venturini Fendi
Fendi designer
Created the Baguette in 1997, a small tactile bag against the era's oversized minimalism.
Sarah Jessica Parker
The screen moment
As Carrie Bradshaw, gave it the line that made it famous.
Articles on the Baguette and Fendi from our verified experts.
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