DiscontinuediNot currently listed in production in our records — a best read, not the maker's word. Know otherwise? Suggest an edit below.Not currently listed in production in our records — a best read, not the maker's word. Know otherwise? Suggest an edit below.
Where it stands
#527
of 575 styles in the LC Index
▼Down 23 this month
✦One number for where a bag stands in the whole market.
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The Story
Alessandro Michele scaled up a 1970s belt buckle and made one of the decade's most-searched bags.
Origin
A belt buckle, supersized
The GG Marmont arrived for Fall/Winter 2016, early in Alessandro Michele's tenure. He pulled the Double G from a 1970s Gucci belt buckle, scaled it up, gave it an antiqued finish and set it front and center.
The Marmont is instantly known for its soft matelassé chevron leather. Matelassé is a padded, quilted texture, here stitched into a raised chevron pattern.
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Estimated from recorded resale prices · not an appraisal or investment forecast. Values can go down as well as up.
Research depth
We haven’t researched the authentication details for this variant yet. Search by style to find other bags. What people look for tells us what to dig into next.
Where to buy
Pre-filled searches on the major resale platforms. Listings and prices are set by each reseller. What protects you at each venue
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The Double G hardware and matelassé leather became shorthand for Gucci's maximalist resurgence. Over the decade since, the Marmont has stayed one of the most bought, resold and searched designer bags in the world.
Across 146 recorded resale listings, the GG Marmont Chain sits around $1,025. This is our estimate from current data, not an appraisal, as of 2026-10-03.
The people behind it
Designers and muses.
AM
Alessandro Michele
Gucci creative director
Launched the Marmont early in his tenure and built it around an archival Double G.
No reviews yet. If you own one, tell us how it wears. You’d be the first.
For sale right now
3 listings
Live listings for this bag across the marketplaces we track, each rated against the fair value for its spec. We don’t sell these, we link you to the seller. Prices change and sell.
Fair value is the median of recorded resale prices for that spec, broadened and labeled when a spec is thin. Landed estimates add each platform's typical buyer fees and shipping, before sales tax. An estimate, not an appraisal. Affiliate links may earn us a commission.